Shiseido appears to be the oldest cosmetics company in the world. Established in 1872 in Japan as a western-style pharmacy, Shiseido created their first skin lotion in 1897. Since then Shiseido has developed to become a well known and trusted global manufacturer of cosmetics, hair care, toiletries etc.

Sheseido offers 7 lines of skin care products:

Pureness – line for oily/combination skin and skin prone to break-outs, includes matifying, oil-control, cleansing products.

The Skincare – line with an emphasis on hydration

Benefiance – high-performance skin care for mature skin

Bio-Performance – anti-aging skin care collection based on biotechnology research

Future Solution LX – anti-aging products that help to achieve smoother, more elastic, radiant skin. (the latest advancement from Sheseido)

Suncare White Lucent or White Lucency – are very close to each other. The latter seems to offer anti-aging effects in addition to brightening.

Shiseido Anti-Aging Skin Care Lines

1. Bio-Performance

2. Benefiance

3. Future Solution LX